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A team of experts

Our leaders have been helping clients launch businesses, create categories, build reputations and grow revenues
for more than 25 years. We’ve crafted campaigns for large players looking to grow share, and upstarts looking
to steal it from them. We’re equal parts strategic and creative, with analytics at the core.

We dive deep into
your technology.

We understand what’s new, why it’s important, where it fits in the ecosystem, and how it expands or disrupts markets. We then help others understand why you’re cool (or hot!) and a relevant player to be watched.

We speak the
language of sales.

We understand revenue is a top priority. We have extensive experience working with sales and product teams to create content and campaigns that fill pipelines, improve win rates and accelerate deal velocity.

We play the
long game.

Whether we’re working with founders to finesse positioning, CMOs to refine competitive strategy, or comms leaders to target the right influencers, we stay focused on long-term market impact and business outcomes.

Tim Marklein


Founder & CEO

Christine Kerst

Talent + Culture Lead

David Bailey

Practice Lead, Story + Content

Inga Starrett


Practice Lead, Research + Analytics

Dave Reddy

Practice Lead, Media + Influencers

Karen Dabaghian

Strategy + Positioning Lead

Dave Nieland

Client Partner

Marianna Vyridi

Client Partner

Charles Cooper

Editor in Chief

Josh Swarz

Media & Influencer Lead
Arianna Lombard Headshot

Arianna Lombard

Marketing Manager

Big Valley's expert network

Editorial Team

Our talented editorial team includes a dozen veteran tech and business journalists with 300+ combined years of reporting, editing and freelance writing experience across technology categories.

Dan Rosenbaum: SapientNitro, NBC Universal, PennWell, Ziff Davis, UPI

Dwight Davis: IDG, TechTarget, Ovum/Summit Strategies, Windows Watcher

Beth Stackpole: TechTarget, Computerworld, IDG, CIO Magazine, Ziff Davis

Patrick Houston: BusinessWeek, CNET, ZDNet, Yahoo!, PC Week

Preston Gralla: Computerworld, ROI Publishing, CMP Media, ZDNet

Rich Santalesa: SmartEdgeLaw Group, CMP Media, Ziff Davis

Will Rodger: Tech policy comms (AFBF, LMG, CCIA) and Ziff Davis

Steven Vaughan-Nichols: ZDNet, Computerworld, Ziff Davis, Internet World

Stan Gibson: IDG, eWeek/PC Week, Communications Week, Computerworld

Rob Lemos: eWeek, Dark Reading, CXO Media, MIT Tech Review, CNET, ZDNet

Analytics Software + Services

Sam Knowles: Audience insights and strategic planning

Forrest Anderson: Communications research and messaging

John Gilfeather: Surveys, focus groups and executive interviews

Mark Stouse: Revenue, sales and financial impact analysis

Dan Beltramo: Media measurement and marketing attribution

Software partners: AirPR, Muck Rack, Moz, NetBase, Proof, SimilarWeb, TechNews, Traackr, TrendKite, Twitter Counter

Digital + Video + Design Partners

Green Tea Group: Brand identity, presentation and digital design

Zooka Creative: Digital strategy + design + development; video and animation

Damian Marhefka: Professional photographer and voiceover artist

Spiral Moon Media: Silicon Valley videography and video production

Marketing + Communications Strategy

Jennifer Jones and Partners: Venture capital marketing and strategy

David Downing: Interim CMO services (former CMO of NetSuite, Zscaler, BlackLine, SnapLogic)

Karen Dabaghian: Positioning, messaging and communications strategy

Sharon Barclay: Corporate and executive visibility, CES and MWC strategy

Meghan Roman: D.C.-based technology PR consultant and startup advisor

Media + Analyst + Influencer Engagement

Leigh Anne Varney: Media maven and startup PR advisor

Mike Moeller: Strategic media, strategy and storytelling consultant

Pam Crain: European analyst relations strategy and execution

Jen McClure: Digital and social media strategy consulting

Tricia Mansur: Executive media training and crisis training

Big Valley Marketing

Data-Driven Consulting for
Technology Marketers

We support the 1% Pledge for early-stage corporate philanthropy

Contact

Founder & CEO

Tim Marklein
tim@bigvalley.co
m: 415-999-2006
@tmarklein

 

Talent + Culture

Christine Kerst
christine@bigvalley.co
m: 949-705-8144

Recent Posts

  • Get Ready: the AI Transformation is Upon Us

    Even before COVID forced us all to spend inordinate amounts of time

    3 March, 2021
  • Top Conversations in Tech Jan’21: Bitcoin and Cryptocurrencies Take the Lead; Misinformation Surges 

    Welcome to the January 2021 edition of Top Conversations in Technology, where

    23 February, 2021
  • Top Conversations in Tech: COVID-19 Shifted Focus from Drones and AI to Video Everything 

    Welcome to the 2020 year-in-review edition of Top Conversations in Technology, where we break

    17 February, 2021
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