Karen Dabaghian is a veteran B2B high tech marketer with 20+ years experience advising executives at early stage start-ups, mid-size companies looking to scale, and established market leaders looking for a competitive edge. Karen started her career in public relations around the same time Netscape went public, but moved quickly into in-house marketing roles, having realized that identifying and articulating the big picture was her wheelhouse. She holds degrees in classical and contemporary rhetorical theory, and has easily exceeded the proverbial 10,000 hours of intentional practice to make her an expert at high tech marketing communications. Her expertise includes corporate and product positioning, messaging, story-crafting, strategic communications, sales enablement and high-stakes presentations. Her favorite part of marketing is excavating — and sometimes even inventing — the new ideas that can propel a company past its competition and into new levels of revenue growth and market recognition. She’s a voracious reader who hates to lose, loves it when a plan comes together, and probably should have been a spy. A Bay Area native, she abandoned the Silicon Valley in 2017 for much greener pastures in Colorado's Denver metro area.
Big Valley Marketing
Data-Driven Consulting for Technology Marketers
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