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Welcome to the August 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus July 2021) and year-over-year (versus August 2020).      Big Picture: As hot dataRead more

Welcome to the July 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus June 2021) and year-over-year (versus July 2020).       Big Picture: Despite all theRead more

It’s now more than just remote, hybrid or back to the office policies that companies need to worry about. Just two months ago, when we first glimpsed light at the end of the COVID-19 tunnel, companies were debating whether or not their workforces would return to the office. Now with the Delta variant causing aRead more

Welcome to the May 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus April 2021) and year-over-year (versus May 2020).    Trending: May 2021 was amazing if you are aRead more

In today’s politically charged environment, it isn’t uncommon for companies to want to stay out of politics. “We need to remain neutral,” is a common refrain – especially from smaller companies.  And why not? Political rhetoric, divisiveness and partisanship is now an epidemic in this country. And, for so many leaders it makes sense that they would want to avoid the topic entirely.   Read more

Welcome to the April 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus March 2021) and year-over-year (versus April 2020).     Trending: So, it’s interesting to see how tech conversationsRead more

Welcome to the March 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus February 2021) and year-over-year (versus March 2020).     A lookRead more

Welcome to the February 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus January 2021) and year-over-year (versus February 2020).    Top 10 Analysis: BitcoinRead more

Even before COVID forced us all to spend inordinate amounts of time at home, I was a sucker for quarterly conference calls where publicly-held firms field no-nonsense questions from a collection of impatient Wall Street analysts. There’s really nothing like it. This is the no-BS zone where, for an hour or so, the sundry moversRead more

Welcome to the January 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus December 2020) and year-over-year (versus JanuaryRead more