Inga is an accomplished communications research leader with more than 20 years of professional and academic research and data analysis experience. She has worked closely with clients across technology, consumer and corporate sectors, with a longstanding focus on B2B companies and emerging technology. Prior to joining Big Valley, she managed client research and led analytics teams at Weber Shandwick, Applied Communications and via her own consulting practice. Inga’s expertise in competitive intelligence and data mining provides her with a foundation for supporting analytics programs across communications channels. She custom designs market landscape analyses to support planning, strategy and optimization. She delivers valuable insights to help clients make more informed decisions, and helps build reporting systems and dashboards that track campaign progress and market traction. She uses analytics to demonstrate communications value to senior leaders, and has led client and industry discussions on measurement best practices. Inga holds a Bachelor of Arts in Philosophy from the University of California at Riverside. When she’s not working, she’s outside.
Big Valley Marketing
Data-Driven Consulting for Technology Marketers
We support the 1% Pledge for early-stage corporate philanthropy