What do you do?
I’m Big Valley Marketing’s first CMO. I am responsible for promoting our value proposition and enabling new ways for brands to experience our consultancy. I have a wide range of previous experience that is directly applicable to Big Valley’s current growth cycle. I’ve pitched and serviced some of the biggest tech brands, rolled up my sleeves with innovative startups, and ebbed and flowed with booms and busts. As Big Valley continues to march forward in its effort to put the Silicon Valley back into Silicon Valley marketing and communications, I get the great opportunity to tell stories about how our team is bringing that to life and to highlight the ways we help our clients show up differently.
Why Big Valley Marketing?
Across my many agency experiences, the moments when what I liked to do and what I was good at intersected the most were when the organizations I was working for were experiencing or targeting growth. Today, Big Valley is doing both. What Tim Marklein intended to create when he started his own shop in January 2014 has manifested into strong client momentum, expanding awareness about our differentiated approach, and an opportunity for us to take a big step forward as a business. We’re evolving how consulting for marketing and communications needs are delivered and executed, and the newness and effectiveness of our results keep me fired up every day.
What’s one thing fun or surprising/unexpected about you?
I genuinely like long walks on the beach and poetry. My pandemic experience included beach meditation on Coronado, campfires at El Capitan State Beach, and countless grains of San Francisco beach sand entering my home. And I have a stack of Pulitzer Prize-winning poets demanding my attention and celebration; here’s to you Wallace Stevens, Mr. Snodgrass, Mr. Berryman, Robert Penn Warren, Elizabeth Bishop, Anne Sexton, and Mr. Mark Strand. Finally, I like to think I’m the most enthusiastic parent field prep volunteer in the entire San Francisco Little League!
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Welcome to the April 2023 edition of Top Conversations in Technology, where
Public relations and communications skills have never been more important for business
The communications industry suffers from the portrayal of basic data observations as