Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT

Future of Retail: NRF 2023 Insights

    Home Ecommerce Future of Retail: NRF 2023 Insights
    NextPrevious
    Credit card transaction

    Future of Retail: NRF 2023 Insights

    By Dan Branley | Ecommerce, Media + Influencers | Comments are Closed | 23 January, 2023 | 0

    Each January the National Retail Federation (NRF) hosts their ‘Big Show’ to showcase emerging trends that consumers and retailers can expect to see and experience in the year ahead. At this year’s event, the news was a mixed shopping bag of innovation, new and lingering challenges and the return of a favorite American pastime: in-person shopping.

    Here’s a look at four key takeaways from this year’s show:

    Robots and Kiosks and AI Oh My!

    This year’s NRF looked a lot different than your father’s version with robots, drones and self-serve check-out kiosks at seemingly every turn. In 2022, retailers made big strides in applying artificial intelligence in ways that make it easier for consumers to find the right products, to more securely make purchases and, of course, enable robots to make deliveries to your home. This movement will only increase in the year ahead.

    Another Year of Supply Chain Uncertainty as Retailers ‘Re-Boot’

    While many retailers found a way to navigate the supply chain this past holiday season – adopting better strategies for inventory, discounting and visibility – a lot of uncertainty still remains when it comes to factors outside of their control such as COVID outbreaks in China and striking port workers around the world. With this in-mind, more are using 2023 to re-build, re-design and re-boot their supply chains to minimize any negative impact when the next disruption occurs.

    Shoplifting and Online Fraud is on the Rise

    During 2022, brick-and-mortar retailers saw such an alarming increase in shoplifting that many started to padlock certain merchandise. Online there was also a huge uptick in fraud ranging from international crime rings targeting retailers and their customers to individuals engaging in consumer abuse – the act of claiming a package never arrived or arrived damaged. A full report on this growing concern can be viewed here.

    ‘Old School’ Shopping is Back – But with a Modern Twist

    Now that the pandemic is over – knock on wood – an increasing number of consumers are turning off their laptops and heading back to the store. And when they arrive, they’re finding new and engaging elements that are designed to keep them there – from tech-enabled kiosks that simplify product search to in-store sampling and even climbing walls and outdoor tracks.

    b2b tech, ecommerce, events, retail, Technology Marketing, trends

    Dan Branley

    More posts by Dan Branley

    Related Post

    • 15 Smart Ways to Use Social Media to Drive B2B Tech Event Attendance + Engagement

      By Adriana Nguyen | Comments are Closed

      If you’re in B2B tech, your calendar is packed with industry conferences, customer summits, and webinars. But simply showing up isn’t enough. Successfully marketing your event presence on social media can be the difference betweenRead more

    • Top Conversations in Tech Aug’22: Wrapping up summer with all eyes on the Crypto-fall

      By Inga Starrett | Comments are Closed

      Welcome to the August 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In thisRead more

    • semiconductors layered on top of each other

      Tech Trends in July 2022: The Semiconductor Spotlight

      By Inga Starrett | Comments are Closed

      Welcome to the July 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In thisRead more

    • Top Conversations in Tech: March 2025 Trends

      By Taylor Voges | Comments are Closed

      Step Aside GenAI, AI Agents are Here! Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s dataRead more

    • Top Conversations in Tech: February 2025 Trends

      By Taylor Voges | Comments are Closed

      From Layoffs to Artificial Intelligence and Supply Chains Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’sRead more

    NextPrevious

    Helping technology companies for ten years
    to grow, win, and lead through effective,
    expert-driven marketing and communications.

    Connect

    I want to hire Big Valley
    hireus@bigvalley.co

    I want to work for Big Valley
    workwithus@bigvalley.co

    Follow us
    • LinkedIn

    Recent Posts

    • Marketing Leaders: You’re Not Failing. You’re Leading in a Lonely System.

      Why even the best marketing leaders feel stuck—and how to break through.

      12 May, 2025
    • Reconsidering Pillar B2B Social Media Platforms

      By Arianna Crawford The B2B marketing and communications industry is in the

      6 May, 2025
    • Top Conversations in Tech: March 2025 Trends

      Step Aside GenAI, AI Agents are Here! Welcome to Top Conversations in

      29 April, 2025
    Copyright 2024 Big Valley Marketing | All Rights Reserved
    • ABOUT
    • SERVICES
      • Brand Strategy
      • Marketing Strategy
      • Content Marketing
      • Corporate Communications
      • Digital and Social Marketing
      • Market Intelligence
    • CASE STUDIES
    • CULTURE
    • RESOURCES
      • Big Valley Marketing Blog
      • Pressing Matters Podcasts
      • Top Conversations in Tech
      • AI Research
    • CONTACT
    Big Valley