Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
CASE STUDY

Branding Case Study for BMC: Revitalizing a Tech Leader

Big Valley worked with BMC to drive its transformation story (going private and accelerating R&D) and increase its “digital business” relevance via social, mobile, analytics and cloud innovations. Big Valley managed the corporate narrative, established a “BMC Beat” blog to chronicle the transformation, and secured key influencer coverage to validate how BMC is “Living IT.”

< BACK

Helping technology companies for ten years
to grow, win, and lead through effective,
expert-driven marketing and communications.

Connect

I want to hire Big Valley

hireus@bigvalley.co


I want to work for Big Valley

workwithus@bigvalley.co

Follow us
  • LinkedIn

Recent Posts

  • Top Conversations in Tech: February 2026

    AI Holds the Top Spot as Specific Narratives Lose Steam Broad AI

    25 March, 2026
  • Top Conversations in Tech: January 2026

    AI Splits Into Surfaces, Systems, and Safeguards Chat interfaces spiked, compute narratives

    25 February, 2026
  • The Social Strategist’s AI Stack: A Guide to Using LLMs for Social Media Content

    By Adriana Nguyen, Senior Social Media Manager Not all AI tools are

    30 January, 2026
Copyright 2024 Big Valley Marketing | All Rights Reserved
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
Big Valley