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CASE STUDY

How To Increase B2B Blog Traffic Case Study

Big Valley transformed Symantec’s blogs from an under-managed site into an industry-leading editorial destination for cyber security news, threat intelligence, industry best practices, opinion, and analysis. We built a world-class editorial team, revamped the editorial strategy, upgraded content quality, created new sections for sustained readership, and improved collaboration via search, social and sales—ultimately driving engagement with 1.5M+ unique visitors over two years.

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Recent Posts

  • The Strategic Advantage Most CMOs Overlook

    Part 2: How to Activate Your Customers and Accelerate Growth In Part

    18 June, 2025
  • A Social Media Pro’s Playbook for Driving Executive Visibility on LinkedIn

    Because the algorithm favors people, not logos, and your executives are busy

    18 June, 2025
  • The Strategic Advantage Most CMOs Overlook: How Your Customer Relationships Can Become a Growth Engine

    “We need more leads.” It’s a familiar refrain in the CMO playbook,

    6 June, 2025
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  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
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