Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
CASE STUDY

Vidyard B2B Influencer Marketing Case Study

As the pandemic shut down B2B travel, Vidyard seized the moment to position asynchronous video as the new tool for remote sales, marketing and business. We engaged influencers with executive POV, customer stories and data about the paradigm shift to video. As a result, Vidyard achieved #1 media share and brand associations versus its top eight competitors.

< BACK[/button][/vc_column][/vc_row]

Helping technology companies for ten years
to grow, win, and lead through effective,
expert-driven marketing and communications.

Connect

I want to hire Big Valley

hireus@bigvalley.co


I want to work for Big Valley

workwithus@bigvalley.co

Follow us
  • LinkedIn

Recent Posts

  • Top Conversations in Tech: January 2026

    AI Splits Into Surfaces, Systems, and Safeguards Chat interfaces spiked, compute narratives

    25 February, 2026
  • The Social Strategist’s AI Stack: A Guide to Using LLMs for Social Media Content

    By Adriana Nguyen, Senior Social Media Manager Not all AI tools are

    30 January, 2026
  • Top Conversations in Tech: 2025 Year in Review

    AI Kept the Crown. Execution Set the Standard. Agents broke out, control

    26 January, 2026
Copyright 2024 Big Valley Marketing | All Rights Reserved
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
Big Valley