What do you do?
I help clients to tell their stories to help build brand awareness, trust and enhance reputation. As a former journalist, I have a passion for helping clients unearth compelling stories and nuggets that will differentiate them. Delivering stories that matter requires unique insights, creativity and the ability to break through a crowded marketplace – driven by longstanding relationships with reporters and the influencer communities.
Why Big Valley Marketing?
The people and culture — Big Valley Marketing is composed of senior professionals who are experts in their field and deliver results that drive impact and inspire. The team is relentlessly committed to our clients’ success. Big Valley is also a company that believes in a strong work culture – and empowers all of us to be smart, curious, kind, compassionate and much more.
What’s one thing fun or surprising/unexpected about you?
I love community service and helping others. In the summer of 2023, I traveled to rural West Virginia (with high school students and other adults) to work with the Appalachia Service Project, a non-profit that helps repair homes for underserved populations in central Appalachia. My group’s task with to put up siding on a house to ensure a drier and warmer house for a family. While it was challenging at first (and after failing a lot), I learned new skills and it was satisfying to see the fresh siding up which gave the home a whole new look.
The best part of the trip was stepping out of my comfort zone and doing hard work which will positively impact an impoverished family. I also learned a lot from the kids in my group who were collaborative, great problem-solvers and a lot of fun. I am looking forward to participating in this service trip again!