Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
CASE STUDY

Vidyard B2B Influencer Marketing Case Study

As the pandemic shut down B2B travel, Vidyard seized the moment to position asynchronous video as the new tool for remote sales, marketing and business. We engaged influencers with executive POV, customer stories and data about the paradigm shift to video. As a result, Vidyard achieved #1 media share and brand associations versus its top eight competitors.

< BACK[/button][/vc_column][/vc_row]

Helping technology companies for ten years
to grow, win, and lead through effective,
expert-driven marketing and communications.

Connect

I want to hire Big Valley
hireus@bigvalley.co

I want to work for Big Valley
workwithus@bigvalley.co

Follow us
  • LinkedIn

Recent Posts

  • New Social Platforms Series: Is Glassdoor right for your B2B?

    By Arianna Crawford, The Social Media Explorer The Big Valley Marketing New

    11 July, 2025
  • Four Things I (Re)Learned at VentureBeat Transform AI

    The VentureBeat Transform conference in San Francisco late last month was a

    9 July, 2025
  • Top Conversations in Tech: May 2025 Trends

    Infrastructure Access and the Diversification of AI Welcome to Top Conversations in

    26 June, 2025
Copyright 2024 Big Valley Marketing | All Rights Reserved
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
Big Valley