Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT

In-Depth Look: COVID-19 Media Coverage

    Home Communications In-Depth Look: COVID-19 Media Coverage
    NextPrevious
    Emoji with medical mask

    In-Depth Look: COVID-19 Media Coverage

    By Inga Starrett | Communications, Media + Influencers, Research + Analytics | Comments are Closed | 19 March, 2020 | 0

    Man, these are crazy times. It seems like everything in the media is tied to coronavirus, either the threat or the misinformation, depending on what you are reading. It turns out that from a data perspective, yes, yes, it is. All. About. Coronavirus. Despite our ever-shrinking media environment, coronavirus has gotten the most press coverage of any disease in recent history. By huge margins.

    COVID-19 mentions in the media

    Source: https://informationisbeautiful.net/visualizations/covid-19-coronavirus-infographic-datapack/

    According to this chart, COVID-19, the coronavirus in question right now, has nearly 20x the news hits of SARS, about 40X that of HIV. And Ebola, another hot topic, doesn’t even come close.

    As a charts and graphs fanatic (and a media junky, not only for work but in general),  I not only read the coverage but click on nearly every data visualization I see. This chart — from informationisbeautiful.net — jumped out at me because, WOW, is the media all over this. For better or for worse.

    But I also think this one tied to the now trending #flattenthecurve discussion, is a good one with a lot of science behind it. Something to think about, even if you aren’t on the hype bandwagon.

    So be prepared, not just for coronavirus (hope you already bought your toilet paper), but for much, much more media coverage of events, personal stories, more closures and more cancellations. We’re not through the storm yet, likely more in the eye of the hurricane. If you are looking for information, I recommend going to the CDC or  World Health Organization. And for goodness sake if you aren’t feeling well, stay home!

     

    analytics, public relations
    NextPrevious

    Helping technology companies for ten years
    to grow, win, and lead through effective,
    expert-driven marketing and communications.

    Connect

    I want to hire Big Valley

    hireus@bigvalley.co


    I want to work for Big Valley

    workwithus@bigvalley.co

    Follow us
    • LinkedIn

    Recent Posts

    • Top Conversations in Tech: January 2026

      AI Splits Into Surfaces, Systems, and Safeguards Chat interfaces spiked, compute narratives

      25 February, 2026
    • The Social Strategist’s AI Stack: A Guide to Using LLMs for Social Media Content

      By Adriana Nguyen, Senior Social Media Manager Not all AI tools are

      30 January, 2026
    • Top Conversations in Tech: 2025 Year in Review

      AI Kept the Crown. Execution Set the Standard. Agents broke out, control

      26 January, 2026
    Copyright 2024 Big Valley Marketing | All Rights Reserved
    • ABOUT
    • SERVICES
      • Brand Strategy
      • Marketing Strategy
      • Content Marketing
      • Corporate Communications
      • Digital and Social Marketing
      • Market Intelligence
    • CASE STUDIES
    • CULTURE
    • RESOURCES
      • Big Valley Marketing Blog
      • Pressing Matters Podcasts
      • Top Conversations in Tech
      • AI Research
    • CONTACT
    Big Valley