What do you do at Big Valley Marketing?
As a Media & Influencer Lead at Big Valley Marketing, I help clients convey their story to top media and analysts. I develop cohesive strategies alongside my amazing colleagues specializing in content, social and analytics, to make sure the story we’re telling a cohesive and purposeful story. I love technology storytelling – the geekier the better. And telling those stories in a way that resonates with journalists and their readers.
Why Big Valley Marketing?
After nearly 15 years into my marcomm career, I was ready for a change. Much of those 15 years were spent at PR agencies ranging from the small boutique to the large global shop. I told myself, if I make a move, I’m going corporate. Then, one of my all-time favorite colleagues, Dave Reddy, called me up, asking if I was interested in a role at Big Valley. Said the marketing firm was approaching the industry differently. He was right. We’re all specialists – not one of us a generalist. We’re a group of senior consultants who have ‘been there, done that’ and get to do what we love every day.
What’s one thing fun or surprising/unexpected about you?
I have many different sides. No, not like Jekyll and Hyde – more like many interests, some drastically different from others. I grew up dancing and love going to the ballet. I also love to escape to the family goat farm. I love to hike with my husband, Nick. We also love wine country and have a solid wine collection – and apparently a reputation. Instead of a cup of sugar, our neighbors have been known to borrow bottles of wine, from time to time.
Helping technology companies for ten years
to grow, win, and lead through effective,
expert-driven marketing and communications.
Gartner and Forrester recently announced their Q4 earnings. Like most earnings reports,
Welcome to the January 2024 edition of Top Conversations in Technology, where
I am eager to attend the SCOPE Summit this week in Orlando,