Big ValleyBig ValleyBig ValleyBig Valley
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT

Blog

Home Articles posted by Karen Dabaghian

Marketing Strategies for a Down Economy

By Karen Dabaghian | Marketing, Silicon Valley | Comments are Closed | 19 May, 2020 | 0

I realize women are expected to hem and haw about their age, but I’m 50 years old and not at all bummed about it. Frankly, being of a certain age has tangible benefits. I’m tempted to plagiarize Farmers Insurance and say something about resilience and “having seen a thing or two,” but I won’t (asRead more

Lessons in Marketing from The Princess Bride

By Karen Dabaghian | Marketing, Strategy, Strategy + Positioning | Comments are Closed | 7 April, 2020 | 0

The 1987 sleeper hit turned cult classic, The Princess Bride, is a fairy tale about true love, replete with pirates and sword fights, a damsel in distress, and the delight of unexpected friendship. It’s also a master class on high tech marketing strategy.  Let me explain. No, there is too much. Let me sum up.Read more

Helping technology companies for ten years
to grow, win, and lead through effective,
expert-driven marketing and communications.

Connect

I want to hire Big Valley

hireus@bigvalley.co


I want to work for Big Valley

workwithus@bigvalley.co

Follow us
  • LinkedIn

Recent Posts

  • Content Marketing World 2026 Wrap-Up: AI Can Find Patterns. People Find Meaning.

    By Michael Weiss Practice Leader, Content & Social I came home from

    4 November, 2026
  • Can You Tell Your Story in 60 Seconds? It’s Harder than You Think

    By Dave Reddy Practice Leader, Media & Influencers | Host, Pressing Matters

    30 October, 2026
  • You Can’t Build a Tech Community from Behind a Screen

    By Sharon Barclay, Chief Innovation Officer Silicon Valley doesn’t stay Silicon Valley

    27 October, 2026
Copyright 2026 Big Valley Marketing | All Rights Reserved
  • ABOUT
  • SERVICES
    • Brand Strategy
    • Marketing Strategy
    • Content Marketing
    • Corporate Communications
    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
  • CULTURE
  • RESOURCES
    • Big Valley Marketing Blog
    • Pressing Matters Podcasts
    • Top Conversations in Tech
    • AI Research
  • CONTACT
Big Valley