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Home Archive by category "Digital Health"

HLTH 2024: Collaboration and Integration Light the Path to Progress

By Mel Johnson | Digital Health, Emerging Technology, Healthcare, Interviews + Events, Tech Industry Events | Comments are Closed | 19 November, 2024 | 0

The human body, tech companies and artificial intelligence all walk into a Las Vegas bar… Last month, I had the privilege of exploring the future of human health and technology at the annual HLTH conference, set against the vibrant backdrop of Las Vegas. This premier gathering of over 12,000 attendees brings together the most innovativeRead more

Clinical Research Trends from DIA 2024

By Mel Johnson | Digital Health, Emerging Technology, Healthcare, Interviews + Events, Tech Industry Events | Comments are Closed | 2 July, 2024 | 0

Last month, I had the privilege of attending the DIA 2024 conference, the premier event for professionals in drug development and regulatory affairs. Often, this group of 5,000 clinical research professionals are working at desks, computers, and buried in spreadsheets and systems, navigating the complicated and complex industry that is clinical research. But this conferenceRead more

What Your 2024 Marketing Plan & Wellness Routine Have In Common - a blog post by Mel Johnson, Big Valley Marketing's Client Partner

Key Strategies for Digital Health Marketing

By Mel Johnson | Digital Health, Marketing | Comments are Closed | 12 February, 2024 | 0

I am eager to attend the SCOPE Summit this week in Orlando, FL (and as a Wisconsinite, I am more than ok with warm weather opportunities during the winter). I’ll be meeting with clients and gathering firsthand insight into the trends, challenges, and opportunities for companies that are changing the course of healthcare by leveragingRead more

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  • ABOUT
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    • Digital and Social Marketing
    • Market Intelligence
  • CASE STUDIES
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    • Big Valley Marketing Blog
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