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Home Archive by category "Social" (Page 2)

Integrating PR & Marketing: A Winning Combo

By Tim Marklein | Communications, Digital, Marketing, Research + Analytics, Social | Comments are Closed | 4 April, 2014 | 0

As a long-time content marketer and public relations guy, I was intrigued — and conflicted — to see this headline yesterday: PR is 80% more effective than marketing Skipping past the headline capitalization issues (“Is” should be and “than” should not), half of me screamed “yes” and half of me sighed “oh no.” Then the data junkieRead more

Leading Silicon Valley Into a New Marketing Era

By Tim Marklein | Communications, Digital, Entrepreneurship, Innovation, Marketing, Research + Analytics, Silicon Valley, Social | Comments are Closed | 21 January, 2014 | 0

I’m not the first to say it, and I won’t be the last: Silicon Valley is a special place. Sure it’s where most of the world’s leading-edge technology was born, but it’s so much more than that. It’s a culture, it’s an organism — and dare I say, it’s a convergence. Where top brains meetRead more

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  • ABOUT
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