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Home Archive by category "Uncategorized" (Page 2)

Tech Leaders: Crafting Your POV

By David Bailey | Big Valley, Communications, Content Marketing, Uncategorized | Comments are Closed | 16 July, 2019 | 1

It’s not easy for a b2b tech company to break through in a media environment that spends such an inordinate amount of time reporting on the big tech companies, scandals, and, well, big tech companies involved in scandals. Editorial teams continue to shrink and very few dedicate resources to product news anymore. Real-world customer stories stillRead more

Navigating Tech Marketing: A Communicator’s Role

By David Bailey | Big Valley, Communications, Content Marketing, Uncategorized | Comments are Closed | 19 February, 2019 | 0

I recently binge watched Amazon’s new take on Tom Clancy’s CIA-analyst-turned-field-operative, Jack Ryan (played by John Krasinksi, formerly John Halper in “The Office”). Early in episode one, when the higher-ups at the C.I.A. strongarm Ryan to strap on a SIG-Sauer P226 and hop on a plane to fight terrorists in Yemen, he delivers his takeRead more

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