In today’s politically charged environment, it isn’t uncommon for companies to want to stay out of politics. “We need to remain neutral,” is a common refrain – especially from smaller companies. And why not? Political rhetoric, divisiveness and partisanship is now an epidemic in this country. And, for so many leaders it makes sense that they would want to avoid the topic entirely. Read more
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Communications, Company Culture, Marketing, Media + Influencers, Strategy + Positioning | Comments are Closed | 2 June, 2021 | 0
Earlier this month Twitter announced it will allow some employees to work from home “forever” if they wish, as the past few months have proven that working from home is a viable option for a company of their size. It proved to be a bit prescient, or perhaps simply provided the kind of air coverRead more
Big Valley, Communications, Content Marketing, Uncategorized | Comments are Closed | 19 February, 2019 | 0
I recently binge watched Amazon’s new take on Tom Clancy’s CIA-analyst-turned-field-operative, Jack Ryan (played by John Krasinksi, formerly John Halper in “The Office”). Early in episode one, when the higher-ups at the C.I.A. strongarm Ryan to strap on a SIG-Sauer P226 and hop on a plane to fight terrorists in Yemen, he delivers his takeRead more
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