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Home Search results for "misalignment" (Page 2)

Top Conversations in Tech Mar ’23: Three years later…

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 1 May, 2023 | 0

Welcome to the March 2023 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus February 2023) and year-over-year (versus MarchRead more

Top Conversations in Tech Feb’23: Writing in the Age of Ultron

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 31 March, 2023 | 0

Welcome to the February 2023 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus January 2023) and year-over-year (versus FebruaryRead more

Top Conversations in Tech Jan’23: The Matrix was a documentary

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 10 March, 2023 | 0

Welcome to the January 2023 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus December 2022) and year-over-year (versus JanuaryRead more

Top Conversations in Tech Dec’22: Another year gone bye(bye)

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 27 January, 2023 | 0

Welcome to the December 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus November 2022) andRead more

Top Conversations in Tech Nov’22: May The Odds Be Ever In Your Favor

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 22 December, 2022 | 0

Welcome to the November 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus October 2022) and year-over-year (versus NovemberRead more

Top Conversations in Tech Oct’22: What Did the Semiconductor Say to the Drone?

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 22 November, 2022 | 0

Welcome to the October 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus September 2022) and year-over-year (versus OctoberRead more

Tech Conversations in September 2022: Key Trends

By Inga Starrett | Research + Analytics, Top Conversations | Comments are Closed | 28 October, 2022 | 0

Welcome to the September 2022 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus August 2022) and year-over-year (versus September 2021). Read more

Marketing Strategies for a Down Economy

By Karen Dabaghian | Marketing, Silicon Valley | Comments are Closed | 19 May, 2020 | 0

I realize women are expected to hem and haw about their age, but I’m 50 years old and not at all bummed about it. Frankly, being of a certain age has tangible benefits. I’m tempted to plagiarize Farmers Insurance and say something about resilience and “having seen a thing or two,” but I won’t (asRead more

Tech Marketing Alignment: Key to Success

By Tim Marklein | Communications, Digital, Marketing, Research + Analytics, Social | Comments are Closed | 11 September, 2018 | 2

Misalignment is the scourge of the modern marketing department, and it’s no surprise why: So many channels to manage with no way to predict the customer journey. Highly fragmented roles and teams executing on compressed time cycles. Intense pressure to drive business impact, while staff are drowning in disconnected data and unclear strategy. The problemRead more

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