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Home Search results for "public relations" (Page 3)

Marketing with Sensitivity in Crises

By Charlie Cooper | Communications, Marketing, Media + Influencers | Comments are Closed | 3 April, 2020 | 0

There are times to pitch reporters during a crisis and then there are times to stay far, far away. As the world copes with the coronavirus outbreak and its social, business and policy impacts, there are very few “other” stories for the time being. Reporters don’t want to hear about whizzbang new widgets or version 3.X of your SaaSRead more

Leading PR Strategies for the New Normal

By Joshua Swarz | Communications, Media + Influencers | Comments are Closed | 26 March, 2020 | 0

Over the past several weeks, our lives have been disrupted. Schools, shops, sports, conferences, concerts, businesses – even countries have closed, leaving us trying to figure out what this new normal will look like. For the time being, it is still to be determined. While for most of us the ‘new normal’ will most certainlyRead more

Emoji with medical mask

In-Depth Look: COVID-19 Media Coverage

By Inga Starrett | Communications, Media + Influencers, Research + Analytics | Comments are Closed | 19 March, 2020 | 0

Man, these are crazy times. It seems like everything in the media is tied to coronavirus, either the threat or the misinformation, depending on what you are reading. It turns out that from a data perspective, yes, yes, it is. All. About. Coronavirus. Despite our ever-shrinking media environment, coronavirus has gotten the most press coverageRead more

Navigating Tech Marketing: A Communicator’s Role

By David Bailey | Big Valley, Communications, Content Marketing, Uncategorized | Comments are Closed | 19 February, 2019 | 0

I recently binge watched Amazon’s new take on Tom Clancy’s CIA-analyst-turned-field-operative, Jack Ryan (played by John Krasinksi, formerly John Halper in “The Office”). Early in episode one, when the higher-ups at the C.I.A. strongarm Ryan to strap on a SIG-Sauer P226 and hop on a plane to fight terrorists in Yemen, he delivers his takeRead more

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