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Home Search results for "influencers" (Page 4)

Shifting Tech Conversations: August 2021 Analysis

By Inga Starrett | Big Valley, Communications, Digital, Influencer Marketing, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 30 September, 2021 | 0

Welcome to the August 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus July 2021) and year-over-year (versus August 2020).      Big Picture: As hot dataRead more

How to Communicate with Non-Tech Reporters

By Dave Reddy | Big Valley, Influencer Marketing, Marketing, Media + Influencers, Research + Analytics, Silicon Valley, Social | Comments are Closed | 5 May, 2021 | 0

Four months after publishing its 2020 State of Tech Journalism Report, Muckrack dropped its 2021 State of Journalism Report this week. There are many similarities between reporters in general and tech beat reporters, but the story is in the differences – two in particular: how reporters view the quality and presentation of information we share;Read more

2021’s Pivotal Tech Trends to Watch

By Dave Reddy | Big Valley, Media + Influencers, Story + Content | Comments are Closed | 5 January, 2021 | 0

News, by definition, is always being refreshed by the world it mirrors. A year ago, few if any of us even knew the word “COVID” or “coronavirus.” And pandemics were something that happened long, long ago in a black-and-white world. Still, news – paradoxically – has a predictably about it, even in the unpredictable worldRead more

2021 PR Trends: Adapting to Change

By Joshua Swarz | Big Valley, Communications, Media + Influencers | Comments are Closed | 16 December, 2020 | 2

Long after we close the books on 2020, the impact of COVID-19 will remain – not only for the lives lost to the pandemic but also for the truly seismic changes it forced in the way we work. And while every industry was forced to undergo sharp, sometimes painful transformations in the last 12 months,Read more

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