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Home Articles posted by Adriana Nguyen

A Social Media Pro’s Playbook for Driving Executive Visibility on LinkedIn

By Adriana Nguyen | Big Valley, Communications, Digital + Social, Events, Interviews + Events, Marketing, Social, Tech Industry Events | Comments are Closed | 18 June, 2025 | 0

Because the algorithm favors people, not logos, and your executives are busy being executives. The Company LinkedIn Page Isn’t Enough It’s a critical part of your digital presence. It’s where people go to learn who you are, what you do, and what you stand for. But when it comes to reach and engagement? The companyRead more

15 Smart Ways to Use Social Media to Drive B2B Tech Event Attendance + Engagement

By Adriana Nguyen | Big Valley, Communications, Digital + Social, Events, Interviews + Events, Marketing, Social, Tech Industry Events | Comments are Closed | 11 March, 2025 | 0

If you’re in B2B tech, your calendar is packed with industry conferences, customer summits, and webinars. But simply showing up isn’t enough. Successfully marketing your event presence on social media can be the difference between an empty booth and a packed session—or between passive engagement and real pipeline impact. Yet, most event promotion strategies onRead more

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Recent Posts

  • Beyond Brand to Demand: Establishing Reputation as the Third Vital Marketing Pillar

    This blog was co-written by Scott Friedman and Mel Johnson. B2B technology

    24 June, 2025
  • The Strategic Advantage Most CMOs Overlook

    Part 2: How to Activate Your Customers and Accelerate Growth In Part

    18 June, 2025
  • A Social Media Pro’s Playbook for Driving Executive Visibility on LinkedIn

    Because the algorithm favors people, not logos, and your executives are busy

    18 June, 2025
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  • ABOUT
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  • CASE STUDIES
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    • Big Valley Marketing Blog
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