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Home Archive by category "Innovation" (Page 2)

Tech Trends of June 2021: A Comprehensive Look

By Inga Starrett | Big Valley, Content Marketing, Digital, Innovation, Marketing, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 27 July, 2021 | 0

Welcome to the June 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus  May  2021) and year-over-year (versus  June  2020).     Read more

May 2021 Tech Update: The Rise of Ransomware

By Inga Starrett | Big Valley, Communications, Digital, Innovation, Marketing, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 30 June, 2021 | 0

Welcome to the May 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus April 2021) and year-over-year (versus May 2020).    Trending: May 2021 was amazing if you are aRead more

April 2021 Emerging Tech Trends: Cryptocurrency’s Rise

By Inga Starrett | Big Valley, Communications, Content Marketing, Digital, Innovation, Marketing, Media + Influencers, Research + Analytics, Social, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 25 May, 2021 | 0

Welcome to the April 2021 edition of Top Conversations in Technology, where we break down which topics are leading, rising and falling each month to help technology marketers maximize relevance and adapt to changing market dynamics. In this month’s analysis, we focus on variations in news and blog citation volumes month-over-month (versus March 2021) and year-over-year (versus April 2020).     Trending: So, it’s interesting to see how tech conversationsRead more

Get Ready: the AI Transformation is Upon Us

By Charlie Cooper | Digital, Innovation, Silicon Valley, Story + Content, Strategy + Positioning, Uncategorized | Comments are Closed | 3 March, 2021 | 0

Even before COVID forced us all to spend inordinate amounts of time at home, I was a sucker for quarterly conference calls where publicly-held firms field no-nonsense questions from a collection of impatient Wall Street analysts. There’s really nothing like it. This is the no-BS zone where, for an hour or so, the sundry moversRead more

Learning to Avoid Pitfalls in Marketing from Quibi

By Tim Marklein | Communications, Entrepreneurship, Innovation, Marketing, Strategy + Positioning | Comments are Closed | 22 October, 2020 | 0

Jeffrey Katzenberg and Meg Whitman announced to the world yesterday what many of us suspected all along: Quibi is one of the most expensive flops in the history of tech. Kinda like Ishtar, but the streaming tech version. What made the flop so spectacular was the investment behind it: $1.75 billion. (That’s the money they raised, not theRead more

Leading Silicon Valley Into a New Marketing Era

By Tim Marklein | Communications, Digital, Entrepreneurship, Innovation, Marketing, Research + Analytics, Silicon Valley, Social | Comments are Closed | 21 January, 2014 | 0

I’m not the first to say it, and I won’t be the last: Silicon Valley is a special place. Sure it’s where most of the world’s leading-edge technology was born, but it’s so much more than that. It’s a culture, it’s an organism — and dare I say, it’s a convergence. Where top brains meetRead more

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