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Collision Toronto 2024 (aka Web Summit Vancouver starting May 2025) is a wrap. According to the University of Toronto, Collision – billed as the fastest-growing technology event in North America – brought approximately 40,000 attendees, including more than 1,600 startups and 700 investors from across the globe. Three Big Valley Marketing clients attended and spokeRead more

As many of us know, RSA Conference is the biggest cybersecurity trade show of the year, and RSAC 2024 was no exception, with an estimated 40,000 people in attendance. I’m no stranger to RSAC; in my role as Social Media Manager at Big Valley Marketing, I’ve covered the show from afar for many years –Read more

Unless you were working in logistics, you probably didn’t think much about the supply chain before 2020. But as it did in so many arenas, the pandemic changed everything: today, port closures and canal droughts are part of our everyday consciousness. And when it comes to supply chain technology and visibility, companies have little excuseRead more

This is the first of several pieces we’ll publish in honor of Cybersecurity Awareness Month, though it’s more Cybersecurity 365 for co-authors Josh Swarz and Andy Shane. Below is their interview with AJ Vicens, who covers nation-state threats and cybercrime for CyberScoop. Since 2004, the President of the United States and Congress have declared theRead more

While its impact can be over-hyped or exaggerated, AI is arguably fueling the largest technology transformation since the .com era. And is forever changing the way we live and work. So it was quite fitting that Day Two of TechCrunch Disrupt had an entire industry stage devoted to discussions about AI. A stage at whichRead more

On a bright, crisp, and clear day in New York City, I, along with thousands of other tech geeks, descended upon lower Manhattan to join together at the Fast Company Innovation Festival. Like many other conferences this year, the buzz and focus of the festival was all about Gen AI. Since the announcement of ChatGPTRead more

Co-authored by Andy Shane and Joshua Swarz.  During her opening Black Hat 2023 keynote, “Guardians of the AI Era: Navigating the Cybersecurity Landscape of Tomorrow,” Maria Markstedter, Founder and CEO, Azeria Labs, said, “The corporate AI arms race has begun.” While the race may have begun, it still appears to be early days based onRead more

It’s safe to say that conferences are back to total health as 40,000 healthcare IT professionals met at HIMSS 2023 to explore new trends, discuss challenges, and collaborate on solutions. Hosted in Chicago this year, the Windy City provided a perfect backdrop for coming together post-pandemic to address many issues that still plague the healthcareRead more

When the healthcare industry is flooded with technology solutions to solve today’s challenges – how do you ensure your voice is heard? One of the reasons I love working in software and technology is that it has the power to solve complex challenges – and if you work in healthcare, you know there are aRead more

The Roads Most Traveled Take Us to RSA 🚗 For Josh Swarz, myself, and the other seasoned professionals at Big Valley Marketing, trade shows provide an opportunity to further position our clients as thought leaders by sharing their stories with the media. With more than 2,000 shows under our collective belts, Big Valley Leadership, ClientRead more