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Home Archive by category "Media + Influencers"

Top Conversations in Tech: March 2025 Trends

By Taylor Voges | Emerging Technology, Market Intelligence, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 29 April, 2025 | 0

Step Aside GenAI, AI Agents are Here! Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s data reflects news and blog citations in March 2025 versus February 2025 and March 2024. We currently monitor 270+ topics, withRead more

Q&A with Ben Waring, Director of Global PR & Communications, RSAC

By Karen Burke | Big Valley, Communications, CyberSecurity, Events, Interviews + Events, Marketing, Media + Influencers, News Release, Story + Content, Strategy, Tech Industry Events | Comments are Closed | 2 April, 2025 | 0

As Director of Global PR & Communications for RSAC, Ben Waring has a unique vantage point to view how this important security conference is put together each year, from the speakers and topics and the fast-growing registered media list to the many new initiatives and activities, which keep the event fresh and informative for itsRead more

Top Conversations in Tech: February 2025 Trends

By Taylor Voges | Emerging Technology, Market Intelligence, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 26 March, 2025 | 0

From Layoffs to Artificial Intelligence and Supply Chains Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s data reflects news and blog citations in February 2025 versus January 2025 and February 2024. We currently monitor 270+ topics,Read more

Top Conversations in Tech: January 2025 Trends

By Taylor Voges | Emerging Technology, Market Intelligence, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 28 February, 2025 | 0

DeepSeek Stole the Show… but Not Really Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s data reflects news and blog citations in January 2025 versus December 2024 and January 2024. We currently monitor 270+ topics, withRead more

B2B Tech Media Landscape Changes: Use Brand Culture to Inform Messages at the Intersection of Politics, Tech and Media

By Dave Reddy | Media + Influencers, Uncategorized | Comments are Closed | 12 February, 2025 | 0

By Dave Reddy Practice Lead, Media + Influencers Host, Pressing Matters podcast In the fourth part of a series on how B2B tech media landscape changes are impacting how brands shape their editorial strategy, Media + Influencers expert Dave Reddy asserts that brands risk missed opportunities by not addressing topics at the intersection of politics,Read more

Top Conversations in Tech: December 2024 Trends

By Taylor Voges | Emerging Technology, Market Intelligence, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 27 January, 2025 | 0

Call Mulder: The Case of Mysterious Drone Sightings Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s data reflects news and blog citations in December 2024 versus November 2024 and December 2023. We currently monitor 270+ topics,Read more

B2B Tech Media Landscape Changes: AI Reporters Require Clearer Press Releases

By Dave Reddy | Media + Influencers | Comments are Closed | 24 January, 2025 | 0

By Dave Reddy Practice Lead, Media + Influencers Host, Pressing Matters podcast In the third part of a series on how B2B tech media landscape changes are impacting how brands shape their editorial strategy, Media + Influencers expert Dave Reddy provides early guidance on how to embrace and work with AI-powered reporters. The issue: AIRead more

B2B Tech Media Landscape Changes: Paid Media Should be Part of Your Editorial Strategy

By Dave Reddy | Media + Influencers | Comments are Closed | 9 January, 2025 | 0

By Dave Reddy Practice Lead, Media + Influencers Host, Pressing Matters podcast In the second part of a series on how B2B tech media landscape changes are impacting how brands shape their editorial strategy, Media + Influencers expert Dave Reddy explores the evolution of paid opportunities and their role in today’s communications plans.   TheRead more

B2B Tech Media Landscape Changes: How to Adjust to Shrinking Newsrooms

By Master Login | Media + Influencers | Comments are Closed | 7 January, 2025 | 0

By Dave Reddy Practice Lead, Media + Influencers Host, Pressing Matters podcast   This is the first in a series of posts on how the B2B tech media landscape is changing and how those changes are impacting how brands shape their editorial plans.   Pitching B2B tech isn’t for the faint of heart. I’ve personallyRead more

Top Conversations in Tech: November 2024 Trends

By Taylor Voges | Emerging Technology, Market Intelligence, Media + Influencers, Research + Analytics, Story + Content, Strategy + Positioning, Top Conversations | Comments are Closed | 18 December, 2024 | 0

The Predicted Impact of Trump 2.0  Welcome to Top Conversations in Tech, where we isolate the hottest trends, falling stars and shifting market dynamics to help technology marketers maximize their relevance. This month’s data reflects news and blog citations in November 2024 versus October 2024 and November 2023. We currently monitor 270+ topics, with dataRead more

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Recent Posts

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  • Top Conversations in Tech: March 2025 Trends

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    29 April, 2025
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