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As Director of Global PR & Communications for RSAC, Ben Waring has a unique vantage point to view how this important security conference is put together each year, from the speakers and topics and the fast-growing registered media list to the many new initiatives and activities, which keep the event fresh and informative for itsRead more

With Black Hat USA 2024 now officially over, it’s time to reflect on what we saw and heard. The event welcomed more than 20,000 in-person attendees at the Mandalay Bay Convention Center in Las Vegas. Although smaller by half in terms of the number of attendees compared to RSAC, Black Hat seemed crowded and itsRead more

Cybersecurity Expert Tips for Making the Most of Black Hat USA 2024 As we head into a busy week at Black Hat USA, cybersecurity – and cybersecurity vendors – are making headlines. The recent DarkReading story, “Security Firm Accidentally Hires North Korean Hacker, Did Not KnowBe4,” is a sober reminder of the nation state threatRead more

Black Hat USA 2024: Insights from Cybersecurity Storytelling Strategists While annual threat research reports like Verizon DBIR make big media splashes, the reality is  security vendors, reporters, and government agencies are doing threat research storytelling everyday. With cybersecurity a national security issue, the “how” these stories get told is more important than ever. With BlackRead more

With #RSAC officially in the books, it’s time to pause and reflect on what we saw and learned. Was this year’s show the G.O.A.T., as promised by RSAC Chairman Hugh Thompson in his opening keynote? The short answer is yes. The Big Valley team attended sessions, walked the floor, and facilitated media interviews while representingRead more

In February 2004, Microsoft Chairman and Chief Software Architect Bill Gates made headlines when he keynoted the RSA Conference, for the first time, to talk about the company’s Trustworthy Computing initiative. Now, twenty years later, for the first time, U.S. Secretary of State Antony J. Blinken will keynote. Secretary of Homeland Security Alejandro Mayorkas willRead more

This November will mark the 10th anniversary of the cyberattack against Sony Pictures. A watershed moment for the cybersecurity industry, it put a spotlight on the risk posed by nation-state attacks and the negative fallout impacting the company’s finances, brand reputation and employees. In 2024, the cybersecurity stakes are higher than ever. With RSA ConferenceRead more

With AI expected to dominate this year’s RSAC sessions and keynotes, we spoke with Dr. Paul Mockapetris, the inventor of the Domain Name System (DNS), about the role of AI on cybersecurity, the latest about DNS-based risks, and what it takes to become an impactful leader in the tech industry. Note: This interview has beenRead more

According to the American Marketing Association, the majority of marketing goes unused by sales — 90 percent of it, in fact. This is a significant problem, especially since 87% of B2B buyers say that content has a big impact on their buying decisions.  Marketing, at its best, influences and enables the sales team and the restRead more

Co-authored by Andy Shane and Joshua Swarz.  During her opening Black Hat 2023 keynote, “Guardians of the AI Era: Navigating the Cybersecurity Landscape of Tomorrow,” Maria Markstedter, Founder and CEO, Azeria Labs, said, “The corporate AI arms race has begun.” While the race may have begun, it still appears to be early days based onRead more